Stories and reels both offer a way for users to post content that’s visible for a limited amount of time (although reels are now available indefinitely), Stories are a great way to keep your followers updated as to what is going on in your life, while reels can be used for fun or creative content that you want to share with others. Both offer unique advantages, so it is important to consider which one best suit your needs before posting. Regardless of which you choose, both will help make your profile stand out from the rest!

What are stories?

A story is a collection of images or videos that play in sequence and disappear after 24 hours. You can add filters, text, and effects to your story, as well as control who can see it by making it public or adding people to your close friends’ list.

What are reels?

Reels are short, creative videos that you can edit and share with your followers on Instagram. You can choose from a variety of audio tracks and effects to make your reel more creative. Reels can be up to 30 seconds long and you can choose to make them public or private.

Instagram stories Vs. reels – Differences

(Photo by StockSnap from Pixabay )

picture of person holding a phone with Instagram app open on it

There are a few key differences between Instagram stories and reels. For one, stories expire after 24 hours, while reels last forever (or until you delete them). Reels also offer a few editing features that stories don’t have, like the ability to add music and choose from a variety of creative effects.

Another key difference is that you can share reels on your profile or in the dedicated Reels section of Instagram, while stories can only be shared as part of your profile. This means that anyone who visits your profile can see your stories, but they’ll have to go to the Reels section to check out your reel content.

Finally, Instagram is giving users more incentive to create and watch reels by prominently featuring them in the app. For example, when you open up Instagram now, you’ll see a row of featured reels at the top of the feed – something that wasn’t there before.

Instagram Stories are shorter and expire after 24 hours.
Instagram Reels are up to 30 seconds long and can be saved to your profile or shared in the Explore tab.
Reels can include music, effects, and AR filters while Stories cannot.
You can respond to other people’s stories with stickers, but you can’t do that with Reels.

Table containing information on how to use Instagram stories and reels

Do reels or stories get more views?

(Photo by Steve Gale on Unsplash )

Picture of a smart phone on a selfie stick

This is a question that many people ask, but the answer isn’t always clear. It really depends on a number of factors, including what kind of content you’re posting, who your target audience is, and how often you’re posting.

That being said, there are some general trends that we can look at in order to get a better idea of which one performs better. For example, studies have shown that people tend to watch videos on Instagram for longer periods of time than they do images. This means that if you’re looking to engage your audience for a longer period of time, then posting a reel might be a better option.

Additionally, Reels allow you to add music to your videos, which can make them more engaging and entertaining for viewers. If you’re posting content that is meant to be entertaining or informative, then adding music could help increase the number of views that your reel receives.

Finally, it’s important to keep in mind that the algorithm Prioritizes new content from accounts that users interact with frequently. So if you want to ensure that your content is being seen by as many people as possible, it’s important to post regularly and interact with your audience frequently.

Why Instagram Reels are better than posts?

There are several key reasons why Instagram Reels are better than posts. First, they allow you to share short, engaging videos that capture your audience’s attention. Secondly, you can use Reels to create unique and creative content that is different from what you typically post on your feed. Finally, Reels are a great way to build engagement with your followers and get more people interacting with your brand.

Graph showing details as when to use Instagram reels

How to get 1 million views on reels?

If you’re looking to rack up a million views on your Instagram Reels, there are a few things you can do to give yourself a fighting chance. First, it’s important to create content that is interesting and visually appealing. Keep your videos short and sweet, around 15 seconds or less, and make sure they’re packed with action or information.

Next, use hashtags liberally. Research popular hashtags in your niche and use them in your Reels descriptions to help more people find your content. You can also tag other users in your videos, which can help expose your content to their followers as well.

Finally, promote your Reels regularly. Share them on your other social media channels, like Twitter and Facebook, and make sure to post them at times when you know your target audience is most active on Instagram. With a little effort and some great content, you should be able to reach that million view milestone in no time!

What makes reels go viral?

There’s no one answer to this question – each reel is different and what works for one reel might not work for another. However, there are some general tips you can follow to help make your reels more likely to go viral:

1. Keep them short and sweet. People have short attention spans, so a reel that’s too long likely to lose viewers before they even get to the good stuff.

2. Make them visually interesting. Use bright colors, fun graphics, and eye-catching visuals to grab people’s attention.

3. Be relatable. Showcase something that people can relate to or are interested in – whether it’s a funny situation, a relatable problem, or a behind-the-scenes look at something they’re passionate about.

4. Use trending topics and hashtags. If you can piggyback off of a current trend or popular hashtag, you’re more likely to be seen by people who are already interested in that topic.

5. Be original. There’s a lot of content out there, so it’s important to stand out from the crowd. Be creative, think outside the box, and don’t be afraid to be yourself!

When should you post a reel on Instagram?

If you’re a content creator on Instagram, you’ve probably wondered at some point when the best time is to post a reel. Here are a few things to consider when making your decision:

1. The length of your reel: If your reel is on the shorter side (under 30 seconds), it’s likely that people will watch it all the way through if they come across it in their feed. However, if your reel is longer, they may only watch part of it or scroll past it entirely.

2. The subject matter of your reel: Is your reel funny? Informative? Inspiring? Make sure that the content of your reel aligns with the overall tone and aesthetic of your Instagram account.

3. The time of day: Just like with regular posts, the time of day that you post can impact how many people see and engage with your reel. Experiment with different times to see what works best for you.

Ultimately, there is no perfect time to post a reel on Instagram. It depends on a variety of factors specific to your account and your audience. The best thing to do is experiment and see what gets the best response from your followers!

Why are my reels getting less views?

There are a few potential reasons for this:

1. The content of your reels is not engaging or interesting enough. Take a step back and analyze what kind of content performs well on your other IG channels and try to replicate that on your reels.

2. You’re not using hashtags or tagging relevant accounts. Hashtags are essential for discovery on IG, so make sure you’re using them!

3. Your account is set to private. If your account is private, only people who follow you will be able to see your Reels – so make sure you’ve got a strong follower base before making your account private.

Frequently asked questions about Instagram reels and stories

Can a reel be a story?

Yes, a reel can be a story! In fact, many people use reels to tell stories on Instagram. Reels are short, video clips that you can string together to create a longer video. You can add text, music, and other effects to your reel to make it more interesting and engaging.

Is a reel and story the same size?

A story is a collection of photos and videos that you can share with your followers on Instagram. A reel is a short video, similar to a story, that you can create on Instagram. Reels can be up to 30 seconds long, and you can add music, effects, and other creative elements to make them more engaging.

Is it better to post a reel or video on Instagram?

There are pros and cons to both posting a reel or a video on Instagram. If you want to get more views and engagement, then posting a reel is the way to go. However, if you want to show off your skills and give potential employers or customers a more in-depth look at what you can do, then posting a video is the better option.

What is the purpose of Instagram reels?

Essentially, they’re a fun and easy way to create and share engaging content with your followers. Whether you’re using them to showcase your talent, show off your sense of humor, or just give people a glimpse into your everyday life, Instagram reels can help you connect with your audience in a new and exciting way.

How often should I post reels?

If you’re looking to get the most out of your Instagram Reels, you should aim to post at least once per day. This may seem like a lot but remember that you can always repurpose content from other platforms like YouTube or TikTok.

Posting frequently will help you gain more exposure and grow your following. Plus, it will keep your audience engaged and coming back for more. So if you’re serious about using Reels to build your brand or business, make sure to post regularly!


Featured Image By –  by Solen Feyissa on Unsplash

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